Google and IPSOS market research agencies jointly issued by China's smart phone usage reports, China's urban residents smart phone penetration rate of 47 percent that nearly 70% of users use the mobile Internet every day, 98% of users will use mobile phones while shopping optional parity .
Chinese cities smartphone penetration was 47%, compared with 2012 growth of 14 percent over the same period, 69% of users use the mobile Internet every day, this proportion is higher than the U.S. smart phone users, more than 60% of users prefer not to use TV, they were reluctant to give up cell phones, only 36% of the users to make that choice. China smart phone users to handle at home and in the workplace using mobile phone outside, on public transport and restaurants using the phone's frequency distribution was 89% and 86%.
In stores using smart phone users accounted for 76%, use your phone to buy products for parity products accounted for 98% of users, 79% of users view product information via mobile phone will choose to shop online, 69% of users purchase directly through mobile phones, shopping in the application far more than other countries, the proportion of users.
App on Google Play number has more than one million, iOS platform has 900,000, but most are in the App nobody cares about the situation, according to reports, China's average per Smartphone App installed on number 26 , used in the past month the number of App only 10, pay only 2 App. 85% of users in the use of mobile phones while also doing something else, such as playing games, listening to music, reading and so on.
