Acer 2013 results for the second quarter loss, mostly product sales decline, to enhance the performance increase product sales Acer decided to adjust the product line, reduced running Windows system products, increase the Chromebook and Android mobile products to boost sales and make Windows camp Measures must be taken to rebuild the confidence of PC users.
According to market research firm IDC data show that in 2013 the second quarter global PC shipments in 2012 compared with the same period decreased by 11%, Acer 2013 second quarter results were also affected. Acer Windows 8 system is very important to promote the process of PC manufacturers, one of its products into the Microsoft franchise stores not only sell, but also the launch of the first quarter of 8-inch Windows 8 Tablet PC manufacturers. Acer chairman JT Wang said that the current PC industry still can not see signs of recovery, Ace r first to keep the company's profits and market share, the tablet and smartphone business to do, prepare for the future.
In the second quarter of 2013, after a loss, Acer will adjust product strategy, JT Wang revealed to the end of 2013, Android tablets and laptops Chromebook revenue is expected to account for 10% of total revenues -12%, in 2014 will grow to 30%. Revenue still comes from other parts of the Windows device.
